I used to read Radiant magazine while it was out, and this year they didn't have the resources to keep it going, so it is now a website where there are 4 blogs, and a daily article about living in a post-modern society as a Christian woman. Sometimes the articles are so-so, but today's was pretty good.
I found this paragraph pretty interesting (by Tara Leigh Cobble):
I found this paragraph pretty interesting (by Tara Leigh Cobble):
Looking at Mik’s white-blond hair, pale blue eyes and milky skin, it’s easy to tell he’s Swedish. He’s also six-foot-three with a radiant smile. Most of Mik’s modeling work takes him to Asia, where his face graces numerous billboards, magazines and commercials. “Why are you always jetting off to Seoul and Tokyo?” I asked him. “Asia is where the money is at—at least for me,” he said. He explained further. “I think the reason it’s such a big market for me is because, honestly, I represent everything they will never be. No matter what they do, the people in Seoul will never be my height, and they will never have my eye color, my hair color or my bone structure. A key component in marketing is to make the customer feel inferior without the product, and the best way to do that is by connecting the product to something that is unattainable. It’s hard to swallow, but it’s the truth.”
Now, I'm not saying all my problems are because some pie-in-the-sky marketing campaign, but I really am encouraged by having the knowledge of the inferiority complex I have when I can't keep up with the Jonses. A wise tutorial in contentment.
Comments
love, beck